Double Whammy, The

The effects of short-sighted, no-risk, no-investment Race to the Bottom business model.  

Musicians, faced with low pay and poor working conditions, move on to the next club.  If they’ve worked to build their following and the club has not, that club loses all of those customers when the band leaves. 

The Double Whammy is the opposite of the synergy that can be gained from sustainable partnerships,


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